It’s Official: Shokz and HYROX Are Teaming Up
Learn more about HYROX races and event updates, highlights from the new partnership with Shokz, and the upcoming release of new co-branded products.
1. Shokz x HYROX
We’re excited to announce that Shokz will be the Official HYROX Headphone Partner of North America for the ‘25-’26 season. This includes 14 races across Canada and the United States, from Miami and New York City to Las Vegas and Vancouver, with an expected 150,000+ participants. To kick off the partnership, Shokz will be launching the all-new HYROX Co-branded Edition OpenFit 2+ on September 22nd. You won’t want to miss its limited-edition gold-black design, so be sure to mark your calendars!
The partnership between Shokz and HYROX is such a natural fit, with both brands rooted in performance, endurance, and community. Here’s a little more:
2. HYROX: An Introduction
Overview
Founded in Germany in 2017, HYROX is a global fitness race that was designed to be accessible to everyday athletes, combining running with functional workouts in a standardized competition format. Since its inception, HYROX has become one of the fastest-growing fitness competitions in the world, with 500,000+ global participants and a network of 5,000+ affiliated gyms.
What makes HYROX unique is its race format: participants complete 8 rounds of 1-kilometer runs, each followed by a functional workout station, like sled pushes or sandbag lunges. The races usually last between 1 to 2 hours.
Race Atmosphere
At its core, HYROX welcomes participants of all fitness levels, with its philosophy being a “Fitness Race for Everybody.” This sense of community is what makes HYROX events so special.
Plus, the races are hosted in some of the world’s most iconic cities. From the sun-soaked beaches of Sydney to the bustling streets of Berlin, each event delivers a unique blend of athleticism and global adventure.
3. Why Shokz x HYROX Are a Perfect Pair
Shared Values
At Shokz, we believe that every athlete, at every level, deserves to have sound that can keep up with their training regimen. That’s why we’ve partnered with HYROX, the global fitness race that’s built for everyone. Together, we want to be there for the hard work that happens before the race, and before the finish line.
We also recognize that music and situational awareness are instrumental to the training process. Your beats get you in the zone and keep you focused during the toughest stretches of your workout. This is what makes the all-new OpenFit 2+ perfect for training. With our signature open-ear design, upgraded sound, and all-day comfort, OpenFit 2+ is made to move with you — from your first warm-up to your final rep.
Ultimately, this partnership is all about hearing your breath, your beat, your grit — and staying open to the hustle that makes us stronger, day after day.
Partnership Highlights
One of the main highlights of our partnership with HYROX is our line of co-branded products. On September 22nd, we’re excited to launch the all-new HYROX Co-branded Edition OpenFit 2+! Supplies are limited, so be sure to get yours before they’re gone.
Additionally, we’ll have an on-site booth at each event to give attendees the opportunity to experience Shokz products firsthand. If you’re racing, stop by and see how open-ear headphones can elevate your training regimen.
Hear Your Hustle. #TrainWithShokz
For Shokz, this is more than just a sponsorship. It’s a joint effort to grow the fitness culture and bolster your training. We believe that music helps you stay focused so you can push through the fatigue. Whether you’re lifting, running, or getting ready for race day, Shokz connects you to your rhythm, your power, and that deeper sense of energy that drives you forward.
Through the HYROX platform, we hope to expose a broader audience to the advantages of Shokz open-ear headphones. Because Shokz are for everyone, not just athletes, and we’re proud to be the brand that trains with you.
4. Conclusion
We’re very excited to be teaming up with HYROX this season as an official sponsor! Be sure to join us at the next HYROX race, which will be held in Boston from September 26–28. And be sure to keep an eye out for the launch of the new HYROX Co-branded Edition OpenFit 2+, available on September 22nd.
For race schedules and updates, you can follow our Shokz channels or visit https://shokz.com/pages/hyrox. To learn more about the Shokz x HYROX co-branded products, please visit https://shokz.com/pages/openfit2.
